While most SEO optimization tools come equipped with basic features such as keyword research and content editors, some like SurferSEO offer much more. Some free SEO solutions go the extra mile and offer advanced features that can take your SEO efforts to the next level. We gave more points to tools with these features in their free or paid plans, such as competitor comparison, mobile rankings, ranking alerts, API access and XML sitemap generators. One of my favorite tools for conducting technical audits is Screaming Frog. This desktop program crawls websites and provides crucial data for SEO audits.

What are the limitations of free SEO tools?

The good news is that AI is starting to change that by fixing technical issues automatically. Speaking of traffic, Semush has an AI traffic prediction feature. First, they’ve integrated PKW% (personalised keyword difficulty percentage). Phrasly is clearly the best AI humaniser available right now but it isn’t perfect. They have their own advanced algorithms, which do a good job of humanising your content without disrupting the flow or changing the meaning.

WooRank is a user-friendly SEO tool that delivers actionable insights, making it the perfect tool for anyone looking for a simple solution that still produces excellent SEO results. Customer support is provided via email and online chat, and for the most part, you can expect a timely response to your queries. Use proxy tools to know your IP location or to get a free daily proxy list.

Content and Links In The Game of SEO

SEO software Moz Pro keeps popping up as one of the best SEO tools that experts actually use. Some specialists raved about how Moz was always up to date despite Google’s regular algorithm changes. Others praised Moz’s chat portal that allows them always to get an insightful response to every question asked. Whether you’re looking for keyword recommendations or a site crawl, Moz is a full-service powerhouse. You can get great insights into how your website is performing but also how to improve it.

ContentKing

• After all, a free software won’t help your business unless you and other members of your team find it quick and easy to set up and use.
• BrightLocal’s reporting is detailed but easy to understand, making it a good fit for agencies managing multiple clients or businesses with several locations.
• As both tools are free, it’s worth trying both to see which one suits your needs best.
• It also shows competitors’ ad campaigns and their organic searches.

I like this toolkit because it allows you to check as many websites as you need without limitations. It works with 550+ search engines and can track geo-specific positions, even down to the exact street address. The suite is highly customizable, with easy automation and white-label reporting. Below are 6 free SEO tools that help you test, analyze and boost your SEO strategy, from keyword research tools to competitor analysis to diagnostic server-level reports. Our free-version tools run instantly on this page, with no download or registration required.

WordStream’s Free Keyword Tool provides recommended target words and phrases to incorporate into your SEO strategy. Enter BHS Links a keyword or your website URL to receive a list of recommendations and keyword difficulty rankings. It’s a great tool for coming up with short- and long-tail keywords to target, filtered by industry and location. Search engines offer a window into our collective wants, questions, concerns, and curiosities.